Email Marketing Manager

Description

Welcome to Depop. We are the social marketplace where over 12M people come to buy, sell and discover unique items. Our mission is to empower creative minds by making our platform the place for the most vibrant communities in the world.


With headquarters in London, spaces in LA and New York, we have a team of more than 100 people dedicated to enhancing and developing the Depop experience for our global communities. And we’re just getting started.

Right now, we’re on the hunt for an Email Marketing Manager to join our Marketplace team. This person will be responsible for overhauling our current retention emails and determining the most effective segmentation, frequency, schedule and content to drive app sessions and purchases.

We're looking for an experienced, ideas-led email marketer to help our users discover items they'll love. The ideal candidate would already have experience owning these decisions for a brand or app with a large user base, and be comfortable working towards ambitious growth targets.

We’re currently helping build one of the most dynamic and well-funded startups in the London tech scene. Sound like your thing?


Responsibilities

  • Ownership of all retention emails at Depop, from concept and calendar management through to delivery and reporting
  • Test and establish best practices for user segmentation and content
  • Report to the wider team on email performance, with a focus on driving app engagement and revenue
  • Continually optimise Depop's emails through rigorous testing, monitoring industry trends and identifying new opportunities
  • Lead the implementation of personalised email content
  • Monitor and optimise inbox placement
Advise on email strategy for lifecycle CRM and marketing campaigns as required

Requirements

  • Ideally 4+ years’ experience in an email marketing role
  • Excellent copywriting and communication skills
  • Proven experience in executing new ideas and creative solutions
  • Self-motivated and keen to make an impact in a fast-paced environment
  • Confident in reporting on and analysing email performance, in an e-commerce environment
  • HTML experience is essential
  • Experience with international email strategy a plus

Benefits

Now we're talking. We have stylish offices near Old Street (we were founded in Italy after all) and a relaxed atmosphere where you'll get to work with a well-funded, passionate and friendly team. There are perks of course. We have 25 days holiday with options to buy/sell more, UK pension scheme, healthy snacks in the kitchen, finish early Fridays, team nights out, yoga, meditation and more. But the biggest perk of all is the opportunity to work with such a vibrant group of people building a product we all deeply care about.

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