Social Media Assistant - Instagram

Depop is the fashion marketplace where the next generation buy, sell and get inspired. We are headquartered in London, UK with locations in Manchester, New York, Los Angeles and Australia. We have more than 16 million registered users in 147 countries. In the UK, 1 in 3 Gen Z/Millennials are registered and in the US we have grown 300% over two years. We are also the only European player to have recently entered the top 25 shopping apps by daily active users.

Our mission is to empower the next generation to transform fashion, and our team of nearly 200 people are dedicated to serving the needs of our global community.

We operate on three pillars:

1. Community: Our buyers, sellers and employees are inclusive, diverse and accessible. We are committed to empowering diversity within the fashion community.
2. Entrepreneurship: We support our community and help them build their business with Depop. We thrive on supporting innovation by shaping an environment where creators, makers or hustlers can thrive.
3. Sustainability: Depop helps extend the life of garments and reduce waste, we care about the world and want to make a positive change within the fashion industry.

The Role

As our community continues to grow, we’re growing our Content and Editorial Team too. Right now we're looking for a Social Media Assistant to build and maintain our Instagram platform. The primary purpose of this role is to schedule and create ad hoc content in partnership with Brand, selecting inspiring content to promote and working to engage with our community and fans across our Instagram. A creative collaborator, sharp planner and swift executor, you will manage workload, keep contributors for social on schedule and be the gatekeeper of Depop’s tone of voice throughout all social comms.

Requirements

• Ownership of Instagram content creation, liaising with the digital content creator and team members
• Ensure that the Instagram page is generating buzz and excitement, which drives new visitors to the site and ensures the brand is top of mind in new and existing sellers
• Working with curation and community with on-borders and unique sellers to promote on the page.
• Curating sellers via the app and social for video content, campaigns or feed
• Managing the social schedules to reflect company's initiatives IE: event flyers, CRM campaigns, marketing content, video content cross country
• Scheduling posts for 7 days a week
• Coordinating Instagram stories take over and initiatives
• Work with Copywriters on tone of voice and language for social campaigns and assets
• Execution of all social media activities on Instagram - sharing, engaging, liking, increasing social reach.
• Conduct competitive analysis studies on direct competitors and keeping up to date with social media trends.
• Working with other teams to collect social media content for instagram
• Working with Creative editor producing approved content that is consistent with the brand message
• Working with Support on macro responses and Digital Marketing on content highlights
• Assisting and contributing with Social Lead on insight reports and KPI reporting.

• Experience working within a social media team or retail environment
• Strong planning and organisational skills
• Keen interest in Social Media and understanding of core marketing principles
• Great Photography skills
• Photoshop skills highly desirable
• Highly organized with a can-do attitude and the ability to adapt in fast paced situations
• Good communication skills
• Photoshop and Excel skills
• Great attention to detail and trends

Desirable

• Ideally an avid Depop user
• Experience running a blog or vlog channel
• Obsessed with where social meets fashion

Depop offers the opportunity to work in one of the UK's fastest-growing scale-ups, with a vibrant and diverse group of people, building a product we all deeply care about, in addition to:

Learn and Grow: We sponsor and run a myriad of programs, conferences and meet-ups to up-skill our employees and enhance their journey with us, just ask!
Wellbeing: We care about wellbeing. We offer a cycle to work scheme, healthy fruit and snacks in the office, breakfast every Tuesday, eye-care vouchers and a discounted gym membership.
Mental Health: Mental health is a top priority for Depop. We offer subsidised counselling appointments through SelfSpace, have mental health first aiders and also run yoga, meditation and more.
Work/life balance: We have 25 days of holiday with the opportunity to buy or sell 5 more, a day off for activism, and sabbaticals for our long-serving employees.
Family life: We offer flexible working (based on your team), generous parental leave policies, and, all of our offices are dog-friendly!
Financial: We match up to 6% on your pension and offer discounts through BenefitHub.
Fun: We love to celebrate our successes at Depop. On Friday we finish an hour early to socialise with free food, and have amazing Winter and Summer Parties. We also host internal employee socials such as quiz night, games night, movie night and more.

Depop is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.