daggermanbooksandrecords

Los Angeles, United States

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Product Image 1 - Karma Cola: Marketing the Mystic
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Karma Cola: Marketing the Mystic East by Gita Mehta Beginning in the late '60s, hundreds of thousands of Westerners descended upon India, disciples of a cultural revolution that proclaimed that the magic and mystery missing from their lives was to be found in the East. Gita Mehta was ideally placed to observe the spectacle of European and American "pilgrims" interacting with their hosts. In dazzling prose, Mehta skewers the entire Spectrum of seekers: The Beatles, homeless students, Hollywood rich kids in detox, British guilt-trippers, and more. In doing so, she also reveals the devastating byproducts that the Westerners brought to the villages of rural lndia -- high anxiety and drug addiction among them. Softcover published by Fawcett in 1991. Very good condition. Shipping is $4, free with bundle. #books #india #spirituality #beatles #mysticism religion hippies culture eastern guru

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US$10.00

daggermanbooksandrecords

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